When the anti-racist protests started, it didn't seem enough to march with a sign for a day. I wanted a sign for every day, wherever I go. This hoodie is a colorful way to make an important message. Besides that, it's well made, very soft, warm in cold (not freezing) weather, and it fits to size. I'm very happy with it. Be warned though, the company that ships it is very slow and requires firm (but polite) phone calls to get the product out.